SPRING PRESS DAYS,
DESIGN, STYLING & MANAGEMENT
Project brief: Create an event space that follows the ethos of the beauty brand, celebrating the organic and natural elements of its products. Launch the new beauty lines to the press and celebrate the organic nature and properties of the product.
Result: The event design was based on a traditional British Summer Fate. Market stalls were used to present the different product lines as well as hanging installations and window dressings. The entire space was made to feel as if it was outdoors, with the flooring covered in grass and trees brought in to create the element of nature.